These are the exact steps from the video—follow along below or watch it on YouTube ▶️.
Step 1: Choose Your Cleaning Niche
✅ Not all cleaning businesses are the same. Choose from pool cleaning, driveway power washing, roof and gutter cleaning, or window cleaning—all of which have high profit margins and low startup costs.
✅ Specializing in one type of cleaning service allows you to scale faster and build expertise in that niche.
Step 2: Research Pricing & Profit Margins
✅ Before setting your prices, you need to research the market rates in your area.
✅ Here’s a breakdown of common pricing structures:
✅ Pool cleaning: $100–$200 per week or up to $400 for a one-time deep clean.
✅ Driveway power washing: $200–$400 per job.
✅ Roof cleaning: $300–$600 per job.
✅ Gutter cleaning: $100–$300 per house.
✅ Window cleaning: $150–$500 depending on the size of the home.
✅ Pricing varies based on location, so check what competitors charge and set competitive rates.
Step 3: Get Your Hosting & Domain Name
✅ A website is critical for getting clients online.
✅ Click the first link in the video description to access Hostinger’s 75% discount.
✅ Use coupon code MRWEB for an extra 10% off.
✅ Choose a domain name that reflects your business, like bestguttercleaning.com or sparklewindows.com.
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Step 4: Install WordPress & Set Up Your Website
✅ Log in to your Hostinger account and claim your free domain name.
✅ Install WordPress (skip AI builders).
✅ Select a lightweight, fast theme (Astra recommended).
✅ Disable caching plugins until your setup is complete.
Step 5: Design Your Website for Maximum Conversions
✅ Use Elementor to build a clean, professional site.
✅ Add before-and-after photos to showcase your work.
✅ Include real customer testimonials to build trust.
✅ Ensure there’s a clear “Get a Free Quote” button on the homepage.
✅ Set your website title & tagline to match your business branding.
Step 6: Add Online Booking & Contact Options
✅ Make it easy for customers to book your services.
✅ Add a contact form with Name, Phone, and Email.
✅ Include a “Request a Quote” button that leads to the form.
✅ Set up a business email address (avoid using personal emails).
Step 7: Market Your Business & Get Clients
✅ Print flyers and distribute them in high-income neighborhoods.
✅ Register your business on Google My Business for free local visibility.
✅ Run Facebook and Instagram ads targeting homeowners.
✅ Offer a first-time discount to new customers to get your first bookings.
✅ Go door-to-door and introduce your services to homeowners.
Step 8: Build Trust with Reviews & Testimonials
✅ Do 3–4 free jobs to collect before-and-after pictures and real customer testimonials.
✅ Display these on your website and flyers.
✅ Ask satisfied clients to leave a Google or Facebook review to attract more customers.
Step 9: Implement Email Marketing to Convert More Visitors
✅ Now that the website is complete, it’s time to convert visitors into customers using email marketing.
✅ Install Omnisend by going to Plugins > Add New and searching for Omnisend.
✅ Create an email pop-up form offering a discount or incentive for new visitors.
✅ Set up an abandoned booking workflow to follow up with visitors who didn’t complete their rental.
✅ Automate follow-up emails to remind past customers to rent again.
✅ Track email performance and adjust based on open and conversion rates.
✅ On average, 1 out of 7 visitors who sign up for your email list will convert into paying customers, so setting this up is critical for maximizing revenue.
For the first 3 months...
Save 30% on your first 3 months by using the coupon code MRWEB at checkout
Step 10: Congratulations – You Did It! 🎉
✅ You’ve successfully launched your cleaning business—huge achievement!
✅ Take a moment to appreciate what you’ve built. Not everyone follows through, but you did!
✅ Now it’s time to scale, optimize, and start making serious money!
🔥 Go crush it! 🚀
